We have started the countdown to the 27 February when in Barcelona the Mobile World Congress (MWC) starts. Once again, Ideus will be attending the great world mobile technology trade fair with two main objectives: to present our products and value added services at this great international showcase and to discover firsthand what’s new in a constantly changing world.
As technology changes our way of living and working, we face new social challenges and new opportunities. In order to detect the tendencies which will mark businesses from the telecommunications sector in the forthcoming years, consultants Accenture have interviewed more than 5000 executives from 31 countries. The main conclusion is that the future involves the design and setting up of technologies for people, which extend and improve human capacities.
This is, in five points, what the digital future has in store for us:
1. More Artificial Intelligence
In a very short time, this technology will revolutionise the way in which companies receive information about their environment, their customers and in particular, about their rivals.
2. Ecosystems
Just as the user relates to their digital environment using multiple devices and platforms, depending on their needs and circumstances at any moment, companies will also need an ecosystem of broad solid channels (omnichannel) to remain in the new era of intelligence.
3. More human design
The design of technologies is increasingly by and for people. The technology of the future adapts to our behaviour and learns from us to make life easier.
4. Open talent markets
Technology is going to radically change the working world. New platforms and online solutions are replacing the old models of labour relations with “open talent markets”.
5. The unexplored
New business models do not respect traditional barriers between sectors. Companies create new products and services and enter new digital industries (health) which have still to be defined and regulated.